An agency for the new era of discovery /
An AI Search Optimisation Agency Helping Brands Get Ranked, Cited, and Mentioned.
We help brands show up where people are actually searching now: in AI-generated answers.
“How?” You might ask. By combining tactical AEO (also known as AI Search Optimisation), technical SEO, and strategic content to get your brand cited in ChatGPT, Gemini, Perplexity, and AI Overviews.
Why decipher.?
As featured in:
AI search optimisation, AEO, AI brand visibility.
Different name. Same result.
People don’t search with keywords anymore. They ask questions. AI tools answer.
If your brand isn’t optimised for how generative engines understand, trust, and cite information, you’re invisible at the exact moment decisions are made.
That’s where we come in.
We work at the intersection of AI Search Optimisation (AEO) and brand visibility inside AI-generated answers.
Different names. Same goal: your brand becomes the answer.
We don't churn generic optimised content.
After the technical foundations are in place, we define a content strategy that does 2 things:
1. Gets you ranked, mentioned and cited.
2: Aligns with your brand voice so you don't lose a key differentiator that sets you apart from your competition.
How we make brands show up in AI search.
Technical AEO foundation (which is similar to technical SEO)
Structured data, schema, llms.txt configuration, and citation-worthy site architecture built so AI engines can actually understand and trust your brand.
Authority-led content strategy
High-authority content designed for AI answer formats, written in your distinctive brand voice. No generic optimisation. No faceless AI fluff.
AI platform targeting
We test, track, and optimise visibility across ChatGPT, Gemini, Perplexity, Claude, and AI Overviews analysing who gets cited, why, and how to replace them.
A few companies we've already worked with:
An AI Search Optimisation Agency Helping Brands Get Ranked, Cited, and Mentioned.
We help brands show up where people are actually searching now: in AI-generated answers.
“How?” You might ask. By combining tactical AEO (also known as AI Search Optimisation), technical SEO, and strategic content to get your brand cited in ChatGPT, Gemini, Perplexity, and AI Overviews.
People don’t search with keywords anymore. They ask questions. AI tools answer.
If your brand isn’t optimised for how generative engines understand, trust, and cite information, you’re invisible at the exact moment decisions are made.
That’s where we come in.
We work at the intersection of AI Search Optimisation (AEO) and brand visibility inside AI-generated answers.
Different names. Same goal: your brand becomes the answer.
As featured in:
AI search optimisation, AEO, AI brand visibility.
Different name. Same result.
What is AI Search Optimisation (AEO)?
AI Search Optimisation, or AEO, is the practice of optimising your digital presence so AI platforms like ChatGPT, Claude, Gemini, and Perplexity cite it.
Unlike traditional SEO (which focuses on ranking in Google’s blue links), AEO ensures AI engines understand, trust, and reference your brand when answering user queries.
The difference?
Traditional SEO → ranking in search results
AEO / AI search optimisation → being cited in AI-generated answers
However… there is no AEO without SEO. Think of it this way: SEO is the foundation and AEO is a content-focused discovery layer which sits on top.
Why AEO matters:
60% of searches now happen in AI platforms. If you’re not optimised for generative engines, you’re invisible to a massive audience actively looking for solutions like yours.
How we make brands show up in AI search.
Technical AEO foundation (which is similar to technical SEO)
Structured data, schema, llms.txt configuration, and citation-worthy site architecture built so AI engines can actually understand and trust your brand.
Authority-led content strategy
High-authority content designed for AI answer formats, written in your distinctive brand voice. No generic optimisation. No faceless AI fluff.
AI platform targeting
We test, track, and optimise visibility across ChatGPT, Gemini, Perplexity, Claude, and AI Overviews analysing who gets cited, why, and how to replace them.
An AI Search Optimisation Agency Helping Brands Get Ranked, Cited, and Mentioned.
We help brands show up where people are actually searching now: in AI-generated answers.
“How?” You might ask. By combining tactical AEO (also known as AI Search Optimisation), technical SEO, and strategic content to get your brand cited in ChatGPT, Gemini, Perplexity, and AI Overviews.
As seen and heard:
AI search optimisation, AEO, AI brand visibility.
Different name. Same result.
People don’t search with keywords anymore. They ask questions. AI tools answer.
If your brand isn’t optimised for how generative engines understand, trust, and cite information, you’re invisible at the exact moment decisions are made.
That’s where we come in.
We work at the intersection of AI Search Optimisation (AEO) and brand visibility inside AI-generated answers.
Different names. Same goal: your brand becomes the answer.
What is AI Search Optimisation (AEO)?
AI Search Optimisation, or AEO, is the practice of optimising your digital presence so AI platforms like ChatGPT, Claude, Gemini, and Perplexity cite it.
Unlike traditional SEO (which focuses on ranking in Google’s blue links), AEO ensures AI engines understand, trust, and reference your brand when answering user queries.
The difference?
Traditional SEO → ranking in search results
AEO / AI search optimisation → being cited in AI-generated answers
However… there is no AEO without SEO. Think of it this way: SEO is the foundation and AEO is a content-focused discovery layer which sits on top.
Why AEO matters:
60% of searches now happen in AI platforms. If you’re not optimised for generative engines, you’re invisible to a massive audience actively looking for solutions like yours.
How we make brands show up in AI search.
Technical AEO foundation (which is similar to technical SEO)
Structured data, schema, llms.txt configuration, and citation-worthy site architecture built so AI engines can actually understand and trust your brand.
Authority-led content strategy
High-authority content designed for AI answer formats, written in your distinctive brand voice. No generic optimisation. No faceless AI fluff.
AI platform targeting
We test, track, and optimise visibility across ChatGPT, Gemini, Perplexity, Claude, and AI Overviews analysing who gets cited, why, and how to replace them.
What is AI Search Optimisation (AEO)?
AI Search Optimisation, or AEO, is the practice of optimising your digital presence so AI platforms like ChatGPT, Claude, Gemini, and Perplexity cite it.
Unlike traditional SEO (which focuses on ranking in Google’s blue links), AEO ensures AI engines understand, trust, and reference your brand when answering user queries.
The difference?
Traditional SEO → ranking in search results
AEO / AI search optimisation → being cited in AI-generated answers
However… there is no AEO without SEO. Think of it this way: SEO is the foundation and AEO is a content-focused discovery layer which sits on top.
Why AEO matters:
60% of searches now happen in AI platforms. If you’re not optimised for generative engines, you’re invisible to a massive audience actively looking for solutions like yours.
Why decipher.
We don't churn generic optimised content.
After the technical foundations are in place, we define a content strategy that does 2 things:
1. Gets you ranked, mentioned and cited.
2: Aligns with your brand voice so you don't lose a key differentiator that sets you apart from your competition.
Who we work with.
Who we work with.
We partner with brands that care about how they’re represented, not just whether they rank.
Typically: Consumer and digital-first brands, SMEs in the tech, cultural & arts, retail, food sectors, and teams who understand that AI visibility is now brand visibility.
We partner with brands that care about how they’re represented, not just whether they rank.
Typically: Consumer and digital-first brands, SMEs in the tech, cultural & arts, retail, food sectors, and teams who understand that AI visibility is now brand visibility.
Why decipher.?
We don't churn generic optimised content.
After the technical foundations are in place, we define a content strategy that does 2 things:
1. Gets you ranked, mentioned and cited.
2: Aligns with your brand voice so you don't lose a key differentiator that sets you apart from your competition.
Who we work with.
We partner with brands that care about how they’re represented, not just whether they rank.
Typically: Consumer and digital-first brands, SMEs in the tech, cultural & arts, retail, food sectors, and teams who understand that AI visibility is now brand visibility.
A few companies we've worked with in the past.
Resources on AI Search Optimisation.
Learn more about optimising for AI search:
How to optimise for different platforms
Everything you need to know about structued data
How to use your unique brand voice to get mentioned
Or check out our Resource page for tools, books, and other resources.
FAQ
How is AEO different from traditional SEO?
Do I need to choose between SEO and AEO?
What does decipher. actually do?
How long does AEO take to show results?
Why does tone of voice matter in AI-generated answers?
How can I check if my brand is already showing up in ChatGPT, Gemini, or Perplexity?
Can you train my team to manage AEO in-house?
Until then… Tah-tah, darling!
Let's get your brand mentioned in ChatGPT, Gemini, Perplexity, and AI Overviews.
Book a free discovery call and we'll show you exactly where you're missing AI search opportunities - and how to fix it.
Ready to dominate AI Search?
or simpy…
Resources on AI Search Optimisation.
Resources on AI Search Optimisation.
Learn more about optimising for AI search:
How to optimise for different platforms
Everything you need to know about structured data
How to use your unique brand voice to get mentioned
Or check out our Resource page for tools, books, and other resources.
FAQ
How is AEO different from traditional SEO?
Do I need to choose between SEO and AEO?
What does decipher. actually do?
How long does AEO take to show results?
Why does tone of voice matter in AI-generated answers?
How can I check if my brand is already showing up in ChatGPT, Gemini, or Perplexity?
Can you train my team to manage AEO in-house?
Ready to dominate AI Search?
Ready to dominate AI Search?
Let's get your brand mentioned in ChatGPT, Gemini, Perplexity, and AI Overviews.
Book a free discovery call and we'll show you exactly where you're missing AI search opportunities - and how to fix it.
or simpy…
Until then… Tah-tah, darling!