GEO & AEO Agency Services: Get Your Brand Recommended in AI Search.

GEO & AEO Agency Services: Get Your Brand Recommended in AI Search.

GEO & AEO Agency Services: Get Your Brand Recommended in AI Search.

GEO & AEO Agency Services: Get Your Brand Recommended in AI Search.


So, what does decipher. do?


So, what does decipher. do?

Gif showing Marilyn Monroe being charming
Gif showing Marilyn Monroe being charming

decipher. is a GEO and AEO agency that helps brands become visible inside AI-generated answers. "How?" you might ask. By combining technical SEO, structured content, and AI search optimisation tactics, decipher. ensures that when ChatGPT, Perplexity, Gemini, or Google AI Overviews answer a question relevant to your brand, your name is part of that answer, not a competitor's.

decipher. is a GEO and AEO agency that helps brands become visible inside AI-generated answers. "How?" you might ask. By combining technical SEO, structured content, and AI search optimisation tactics, decipher. ensures that when ChatGPT, Perplexity, Gemini, or Google AI Overviews answer a question relevant to your brand, your name is part of that answer, not a competitor's.

What decipher. does:
decipher. interprets how AI systems read, understand, and recommend brands, then builds the content, structure, and authority signals that make those systems choose you. The result is not just visibility. It is the probability of being

What decipher. does:
decipher. interprets how AI systems read, understand, and recommend brands, then builds the content, structure, and authority signals that make those systems choose you. The result is not just visibility. It is the probability of being

What do clients get from working with decipher.?

What do clients get from working with decipher.?

What do clients get from working with decipher.?

Most agencies will tell you what they do. decipher. focuses on what changes for you.

When a potential customer asks ChatGPT "which GEO agency should I hire in the UAE?" or Perplexity "what's the best AI search optimisation service for my brand?", the answer that comes back is shaped by content structure, authority signals, and entity clarity. Not by who has the flashiest website.

Working with decipher. means your brand stops being invisible at the exact moment decisions are made.

Specifically, clients get:

  • AI citation presence: your brand mentioned in ChatGPT, Perplexity, Gemini, and Google AI Overviews for relevant queries in your category

  • A technical foundation AI can trust: schema markup, structured data, metadata, and site architecture that AI systems can parse and reference with confidence

  • Content that answers, not just informs: copy structured around the real questions your buyers are asking AI tools, so your pages become the source those tools cite

  • Competitor AI visibility analysis: a clear picture of which competitors are being recommended in AI answers, and what it would take to displace them

  • Measurable visibility tracking: monthly reports showing not just Google rankings but AI citation frequency across platforms

According to Search Engine Land, pages with clear H2/H3 structures are 40% more likely to be cited by AI engines. Pages with proper FAQ schema increase AI citations by 28%. These are not marginal gains. They are the difference between being recommended and being invisible

Most agencies will tell you what they do. decipher. focuses on what changes for you.

When a potential customer asks ChatGPT "which GEO agency should I hire in the UAE?" or Perplexity "what's the best AI search optimisation service for my brand?", the answer that comes back is shaped by content structure, authority signals, and entity clarity. Not by who has the flashiest website.

Working with decipher. means your brand stops being invisible at the exact moment decisions are made.

Specifically, clients get:

  • AI citation presence: your brand mentioned in ChatGPT, Perplexity, Gemini, and Google AI Overviews for relevant queries in your category

  • A technical foundation AI can trust: schema markup, structured data, metadata, and site architecture that AI systems can parse and reference with confidence

  • Content that answers, not just informs: copy structured around the real questions your buyers are asking AI tools, so your pages become the source those tools cite

  • Competitor AI visibility analysis: a clear picture of which competitors are being recommended in AI answers, and what it would take to displace them

  • Measurable visibility tracking: monthly reports showing not just Google rankings but AI citation frequency across platforms

According to Search Engine Land, pages with clear H2/H3 structures are 40% more likely to be cited by AI engines. Pages with proper FAQ schema increase AI citations by 28%. These are not marginal gains. They are the difference between being recommended and being invisible

Most agencies will tell you what they do. decipher. focuses on what changes for you.

When a potential customer asks ChatGPT "which GEO agency should I hire in the UAE?" or Perplexity "what's the best AI search optimisation service for my brand?", the answer that comes back is shaped by content structure, authority signals, and entity clarity. Not by who has the flashiest website.

Working with decipher. means your brand stops being invisible at the exact moment decisions are made.

Specifically, clients get:

  • AI citation presence: your brand mentioned in ChatGPT, Perplexity, Gemini, and Google AI Overviews for relevant queries in your category

  • A technical foundation AI can trust: schema markup, structured data, metadata, and site architecture that AI systems can parse and reference with confidence

  • Content that answers, not just informs: copy structured around the real questions your buyers are asking AI tools, so your pages become the source those tools cite

  • Competitor AI visibility analysis: a clear picture of which competitors are being recommended in AI answers, and what it would take to displace them

  • Measurable visibility tracking: monthly reports showing not just Google rankings but AI citation frequency across platforms

According to Search Engine Land, pages with clear H2/H3 structures are 40% more likely to be cited by AI engines. Pages with proper FAQ schema increase AI citations by 28%. These are not marginal gains. They are the difference between being recommended and being invisible

How does decipher. make brands visible in AI Search?

How does decipher. make brands visible in AI Search?

How does decipher. make brands visible in AI Search?

AI systems don't browse the internet the way humans do. They interpret it. They look for content that is structured, authoritative, and semantically clear, then they decide what to surface.

decipher. uses a proprietary content framework that combines AEO (Answer Engine Optimisation) and GEO (Generative Engine Optimisation) strategies. Here is what that means in practice:

AI systems don't browse the internet the way humans do. They interpret it. They look for content that is structured, authoritative, and semantically clear, then they decide what to surface.

decipher. uses a proprietary content framework that combines AEO (Answer Engine Optimisation) and GEO (Generative Engine Optimisation) strategies. Here is what that means in practice:

The decipher. methodology.

The decipher. methodology.

The decipher. methodology.


AI systems don't browse the internet the way humans do. They interpret it. They look for content that is structured, authoritative, and semantically clear, then they decide what to surface.

The decipher. methodology is built around a named three-phase framework: Signal → Authority → Momentum. The model runs across three phases, building entity clarity first, then authority signals, then compounding citation visibility across AI tools like ChatGPT, Gemini, and Perplexity.


AI systems don't browse the internet the way humans do. They interpret it. They look for content that is structured, authoritative, and semantically clear, then they decide what to surface.

decipher. uses a proprietary content framework that combines AEO

Answer Engine Optimisation) and GEO (Generative Engine Optimisation) strategies. Here is what that means in practice:


AI systems don't browse the internet the way humans do. They interpret it. They look for content that is structured, authoritative, and semantically clear, then they decide what to surface.

The decipher. methodology is built around a named three-phase framework: Signal → Authority → Momentum. The model runs across three phases, building entity clarity first, then authority signals, then compounding citation visibility across AI tools like ChatGPT, Gemini, and Perplexity.

GEO & AEO Packages.

GEO & AEO Packages.

GEO & AEO Packages.

Visibility Reset

3-month minimum.
Best for: brands that need a solid foundation before they can compete in AI search.

By the end of a Visibility Reset, your brand has a clean technical foundation, AI-readable content, and a clear roadmap for ongoing visibility growth. The friction is removed. The clarity is established. AI systems can find you, understand you, and begin to trust you.

What's included:

  • Technical SEO and GEO audit with optimisation roadmap

  • 4 content assets per month, structured for both search ranking and AI citation

  • Monthly visibility reports covering Google rankings and AI platform presence

  • Ongoing Slack/email support

Phase 1: Foundations.

Duration: 1 - 2 months.

What we deliver (depending on the project):

  • AEO / SEO audit report in a deck format of over 20 - 30 slides covering: current AI visibility, content gaps, competitor analysis, technical recommendations, SEO analysis and more.

  • Website optimisation: FAQ schema, metadata rewrite, 2-4 strategic landing pages written.

  • Topical authority plan: Content roadmap for next 6 months with keyword/prompt targets

  • Competitor analysis: 5-7 direct competitors analysed for content + AI visibility gaps.

Phase 2: Growth.

Duration: ongoing (a retainer).
Goal: Create content that targets high-intent prompts (continuous AEO optimisation) and keywords (SEO), answers common user and buyer questions, and builds visibility in AI searches as well as traditional ones alike.

What we deliver (depending on the project):

  • 2-4 optimised blog posts (1,500-2,500 words each) targeting high-intent keywords + AI prompts

  • Monthly performance report: Rankings, AI citations, traffic

  • Quarterly strategy refresh: New content gaps identified, topics adjusted

Authority Builder

6-month minimum. Best for: brands that want to become the trusted answer in their category.

The Authority Builder is where momentum compounds. By the end of six months, your brand is not just present in AI answers — it is consistently recommended. Competitors are tracked. Content is platform-specific. Conversion copy is tightened. This is the difference between appearing occasionally and owning the answer.

What's included:

  • Everything in Visibility Reset

  • Advanced GEO strategy tailored to specific AI platforms (ChatGPT, Perplexity, Gemini, AI Overviews)

  • 8 content assets per month, including authority formats and AI-citation-optimised pieces

  • Conversion copy for 2 key pages per month

  • Competitor AI visibility analysis

  • Schema engineering for maximum AI parsability

  • Quarterly strategy session


Custom Engagement

Not every brand fits a package. For brands with specific timelines, existing content infrastructure, or complex competitive landscapes, decipher. builds a bespoke roadmap. Starting point: a technical SEO and GEO audit that maps where you stand, where your competitors stand, and exactly what it would take to change the answer AI gives about your category


Work we're proud of (aka case studies).

Work we're proud of (aka case studies).

Work we're proud of (aka case studies).

The AYO TOV Transformation

Before: A reserved, feminine Aleyolé

Aleyolé, a jewellery brand with a feminine vibe—think polite, think… reserved—realised they’d drifted from what they wanted to represent.

So, they decided to ditch the softness and embrace a new identity: rebellious, androgynous, unapologetic.

So, AYO was born—or at least, the concept was. Not so much the voice.

After: A tone of voice to match the edgy new AYO

Cue us, swooping in with all the wit AYO needed to go from soft-spoken to distinct. Like Morgan Freeman. Ok, mild exaggeration...

We redefined their target audience and got down to the nitty-gritty: product naming, web, newsletters...
 
The result? To make them stand out against their neutral competitors and introduce AYO as the fresh, fearless contender in the market.

Image of a fist with rings
Image of branded text on a wall

Dark Knight Delight: The Oreo Batman Copy Project

Before: Oreo meets Batman – two TOVs that collide in the night

When Oreo decided to team up with the caped crusader himself to launch the Oreo Batman edition for the 2022 Batman movie, they needed copy that could channel all the dark, brooding intensity of Gotham’s hero… while still tasting deliciously like an Oreo.

A dark knight twist, but still something you’d dunk in milk – if you will.

After: A dark, delicious twist on Oreo copy

We got to work, creating a narrative that was as yummy as the Oreos themselves. Every word had to channel Batman’s mystery while still capturing the Oreo cheekiness. The newsletters, Amazon landing page, and banners all had one mission: to pull fans deeper into this universe.
 
The result? A campaign that stood out like the Bat-Signal on a foggy night—only a whole lot tastier.

Gif showing Oreo
Image showing Oreo
Gif showing Oreo
Image showing Oreo

From Legal Jargon to Plain English

Before: The World Intellectual Property Organization – A World of IP Jargon Awaiting Clarity

WIPO needed a microsite that would make the Hague System—a complex mechanism for international design protection—authoritative yet approachable, and even... A bit more human.

So, the copy had to bridge the gap between the technical and the digestible, guiding users without sending them running for a legal dictionary.

After: Cutting Through the Complexity

Wireframes were built, copy was written. Every section, CTA, and headline was crafted to keep visitors engaged. Every word, a carefully balanced mix of corporate polish and friendly clarity. We had to ensure that even the most IP-shy users could understand how it works.

The result? A microsite that took the complexity out of IP and turned it into something users could easily use.

Image showing WIPO landing page
Image showing WIPO landing page

FAQ

What is GEO (Generative Engine Optimisation)?

What is AEO (Answer Engine Optimisation)?

How long does it take to see results from GEO and AEO?

Does decipher. work with brands outside the UAE?

How is decipher. different from a traditional SEO agency?

FAQ

What is GEO (Generative Engine Optimisation)?

What is AEO (Answer Engine Optimisation)?

How long does it take to see results from GEO and AEO?

Does decipher. work with brands outside the UAE?

How is decipher. different from a traditional SEO agency?

Wondering if your brand appears in AI searches?

Wondering if your brand appears in AI searches?

Most brands don't know whether ChatGPT would recommend them or their competitor. That's the first thing worth finding out.
A decipher. audit tells you exactly where you stand and what it would take to change the answer.
or simpy…
Until then… Tah-tah, darling!

Wondering if your brand appears in AI searches?

Most brands don't know whether ChatGPT would recommend them or their competitor. That's the first thing worth finding out.
A decipher. audit tells you exactly where you stand and what it would take to change the answer.
or simpy…
Until then… Tah-tah, darling!
Vintage gif showing Marilyn Monroe waving goodbye